{"id":51,"date":"2017-10-17T21:06:12","date_gmt":"2017-10-17T20:06:12","guid":{"rendered":"http:\/\/873.gvs.arnes.si\/visja\/?page_id=51"},"modified":"2020-02-22T19:33:47","modified_gmt":"2020-02-22T18:33:47","slug":"predmetnik-v-programu-snovanje-vizualnih-komunikacij-in-trzenja","status":"publish","type":"page","link":"https:\/\/www.hvu.si\/visja\/predmetnik-v-programu-snovanje-vizualnih-komunikacij-in-trzenja\/","title":{"rendered":"Predmetnik v programu Snovanje vizualnih komunikacij in tr\u017eenja"},"content":{"rendered":"
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Snovanje vizualnih komunikacij in tr\u017eenja<\/span><\/h1>\n
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Predmetnik: Snovanje vizualnih komunikacij in tr\u017eenja<\/strong><\/span><\/h3>\n

Poklicno-specifi\u010dne kompetence:<\/span><\/p>\n

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  • zagotavlja profesionalnost in kakovost medosebnega in poslovnega sporazumevanja in obvlada strategije kakovostne komunikacije, tudi na medkulturni ravni s pozitivnim odnosom do druga\u010dnosti, razume in sprejema ljudi iz razli\u010dnih kulturnih okolij;<\/span><\/li>\n
  • uporablja informacijsko \u2013 komunikacijsko tehnologijo (IKT) pri iskanju virov in literature, pri samostojni obdelavi podatkov, izdelavi in oblikovanju celostne grafi\u010dne podobe in predstavitvah v tujem jeziku;<\/span><\/li>\n
  • sistemati\u010dno pristopa k zbiranju, urejanju in shranjevanju podatkov in informacij in jih obdela in analizira z enostavnimi statisti\u010dnimi metodami in osnovnimi metodami finan\u010dnega poslovanja;<\/span><\/li>\n
  • spremlja in upo\u0161teva trende na podro\u010dju dejavnosti vizualnih komunikacij in tr\u017eenja ter oblikovanja;<\/span><\/li>\n
  • uporablja posebnosti dejavnosti vizualnih komunikacij in tr\u017eenja ter koordinira aktivnosti med razli\u010dnimi izvajalci;<\/span><\/li>\n
  • upravlja delovni proces, spremlja in kontrolira delo v strokovnem timu in organizacijo dela;<\/span><\/li>\n
  • sodeluje v strokovnem timu pri na\u010drtovanju, oblikovanju, predstavitvi in tr\u017eenju novih storitev, proizvodov, programov in izdelkov;<\/span><\/li>\n
  • pozna umetnostno-zgodovinske stile, smeri in gibanja in jih ustrezno vklju\u010duje v koncept svojega dela;<\/span><\/li>\n
  • uporablja vire in u\u010dinke svetlobe in osvetljevanja, obliko, barvo in ostale oblikovne elemente pri promociji podjetja in prodaje;<\/span><\/li>\n
  • na\u010drtuje in organizira dogodke, promocije in sre\u010danja;<\/span><\/li>\n
  • pridobiva in uporablja predstavitvena sredstva in materiale, ki so okolju prijazni in ekonomi\u010dni;<\/span><\/li>\n
  • na\u010drtuje, koordinira in izvaja projekte naro\u010dnikov in izvajalcev;<\/span><\/li>\n
  • kreativno razvija in izvaja koncepte vizualnega oblikovanja, ki izra\u017eajo filozofijo podjetja oziroma naro\u010dnika;<\/span><\/li>\n
  • na\u010drtuje in oblikuje prodajne, predstavitvene in razstavne prostore;<\/span><\/li>\n
  • obvlada principe re\u0161evanja nezadovoljstva uporabnikov in reklamacij;<\/span><\/li>\n
  • izvaja metode ozave\u0161\u010danja in spreminjanja vedenjskih vzorcev uporabnikov;<\/span><\/li>\n
  • svetuje uporabniku pri oblikovanju celostne grafi\u010dne podobe (za razli\u010dne prilo\u017enosti);<\/span><\/li>\n
  • usposablja uporabnika za pravilno uporabo vedenjskih vzorcev pri poslovni in zasebni komunikaciji in javnem nastopanju.<\/span><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n
    \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
    \u0160t.<\/span><\/td>\nIme modula\/predmeta\/druge sestavine<\/span><\/td>\nObvezno\/ izbirno<\/span><\/td>\nLetnik<\/span><\/td>\n\u0160t. ur<\/span><\/td>\nSkupaj ur<\/span><\/td>\n\u0160t. ur \u0161tud. dela<\/span><\/td>\nKreditne to\u010dke<\/span><\/td>\n<\/tr>\n
    \u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\nPR<\/span><\/td>\nSV<\/span><\/td>\nLV<\/span><\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n<\/tr>\n
    M1<\/span><\/td>\nKOMUNIKACIJE<\/span><\/td>\nObvezno<\/span><\/td>\n1.<\/span><\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n20<\/span><\/td>\n<\/tr>\n
    P1<\/span><\/td>\nStrokovna terminologija v tujem jeziku (STJ)<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n1.<\/span><\/td>\n36<\/span><\/td>\n–<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    P2<\/span><\/td>\nPoslovno sporazumevanje in vodenje (PSV)<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n1.<\/span><\/td>\n48<\/span><\/td>\n–<\/span><\/td>\n12<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    P3<\/span><\/td>\nVizualne komunikacije in multimedija (VKM)<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n\u00a0<\/td>\n36<\/span><\/td>\n–<\/span><\/td>\n36<\/span><\/td>\n72<\/span><\/td>\n180<\/span><\/td>\n6<\/span><\/td>\n<\/tr>\n
    D1<\/span><\/td>\nPrakti\u010dno izobra\u017eevanje – Komunikacije<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n120<\/span><\/td>\n4<\/span><\/td>\n<\/tr>\n
    M2<\/span><\/td>\nEKONOMIKA IN POSLOVANJE<\/span><\/td>\nObvezno<\/span><\/td>\n1.<\/span><\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n20<\/span><\/td>\n<\/tr>\n
    P4<\/span><\/td>\nEkonomika in mened\u017ement podjetij (EMP)<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n1.<\/span><\/td>\n36<\/span><\/td>\n–<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    P5<\/span><\/td>\nOsnove tr\u017eenja (OT)<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n1.<\/span><\/td>\n42<\/span><\/td>\n6<\/span><\/td>\n24<\/span><\/td>\n72<\/span><\/td>\n180<\/span><\/td>\n6<\/span><\/td>\n<\/tr>\n
    P6<\/span><\/td>\nInformatika in statisti\u010dne metode (ISM)<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n1.<\/span><\/td>\n24<\/span><\/td>\n–<\/span><\/td>\n36<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    D2<\/span><\/td>\nPrakti\u010dno izobra\u017eevanje \u2013 Ekonomika in poslovanje<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n1.<\/span><\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n120<\/span><\/td>\n4<\/span><\/td>\n<\/tr>\n
    M3<\/span><\/td>\nVIZUALNE UMETNOSTI<\/span><\/td>\nObvezno<\/span><\/td>\n1.<\/span><\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n20<\/span><\/td>\n<\/tr>\n
    P7<\/span><\/td>\nStili skozi obdobja<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n1.<\/span><\/td>\n48<\/span><\/td>\n.<\/span><\/td>\n12<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    P8<\/span><\/td>\nTeorija vizualne kulture<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n1.<\/span><\/td>\n48<\/span><\/td>\n.<\/span><\/td>\n12<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    P9<\/span><\/td>\nTehnike in materiali<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n1.<\/span><\/td>\n36<\/span><\/td>\n.<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    D3<\/span><\/td>\nPrakti\u010dno izobra\u017eevanje \u2013 Vizualne umetnosti<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n1.<\/span><\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n160<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    M4<\/span><\/td>\nPROJEKTI V PRODAJNEM PROSTORU<\/span><\/td>\nObvezno<\/span><\/td>\n2.<\/span><\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n20<\/span><\/td>\n<\/tr>\n
    P1O<\/span><\/td>\nUpravljanje projektov<\/span><\/td>\nObvezno<\/span><\/td>\n2.<\/span><\/td>\n36<\/span><\/td>\n12<\/span><\/td>\n72<\/span><\/td>\n120<\/span><\/td>\n240<\/span><\/td>\n8<\/span><\/td>\n<\/tr>\n
    P11<\/span><\/td>\nUpravljanje s prodajnim prostorom<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n2.<\/span><\/td>\n36<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n120<\/span><\/td>\n240<\/span><\/td>\n8<\/span><\/td>\n<\/tr>\n
    D4<\/span><\/td>\nPrakti\u010dno izobra\u017eevanje \u2013 Projekti v prodajnem prostoru<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n2.<\/span><\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n120<\/span><\/td>\n4<\/span><\/td>\n<\/tr>\n
    SNOVALEC DEKORACIJ<\/span><\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n<\/tr>\n
    M5<\/span><\/td>\nDEKORIRANJE<\/span><\/td>\nIzbirno<\/span><\/td>\n2.<\/span><\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n25<\/span><\/td>\n<\/tr>\n
    P12<\/span><\/td>\nSnovanje dekoracij interierja in eksterierja<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n2.<\/span><\/td>\n36<\/span><\/td>\n–<\/span><\/td>\n60<\/span><\/td>\n96<\/span><\/td>\n210<\/span><\/td>\n7<\/span><\/td>\n<\/tr>\n
    P13<\/span><\/td>\nRisanje in slikanje<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n2.<\/span><\/td>\n36<\/span><\/td>\n–<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n120<\/span><\/td>\n4<\/span><\/td>\n<\/tr>\n
    P14<\/span><\/td>\nRecikliranje v oblikovanju<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n2.<\/span><\/td>\n36<\/span><\/td>\n–<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    D5<\/span><\/td>\nPrakti\u010dno izobra\u017eevanje – Dekoriranje<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n2.<\/span><\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n280<\/span><\/td>\n9<\/span><\/td>\n<\/tr>\n
    PROMOTOR<\/span><\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n<\/tr>\n
    M6<\/span><\/td>\nTR\u017dNO KOMUNICIRANJE<\/span><\/td>\nIzbirno<\/span><\/td>\n2.<\/span><\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n25<\/span><\/td>\n<\/tr>\n
    P15<\/span><\/td>\nPospe\u0161evanje prodaje<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n2.<\/span><\/td>\n36<\/span><\/td>\n12<\/span><\/td>\n72<\/span><\/td>\n120<\/span><\/td>\n240<\/span><\/td>\n8<\/span><\/td>\n<\/tr>\n
    P16<\/span><\/td>\nKomercialno poslovanje<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n2.<\/span><\/td>\n48<\/span><\/td>\n–<\/span><\/td>\n48<\/span><\/td>\n96<\/span><\/td>\n240<\/span><\/td>\n8<\/span><\/td>\n<\/tr>\n
    D6<\/span><\/td>\nPrakti\u010dno izobra\u017eevanje \u2013 Tr\u017eno komuniciranje<\/span><\/a><\/td>\nObvezno<\/span><\/td>\n2.<\/span><\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n280<\/span><\/td>\n9<\/span><\/td>\n<\/tr>\n
    \u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n<\/tr>\n
    P17<\/span><\/td>\nVedenje potro\u0161nikov in ravnanje z odnosi s kupci<\/span><\/td>\nIzbirno<\/span><\/td>\n2.<\/span><\/td>\n36<\/span><\/td>\n–<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    P18<\/span><\/td>\nInterier<\/span><\/a><\/td>\nIzbirno<\/span><\/td>\n2.<\/span><\/td>\n36<\/span><\/td>\n–<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    P19<\/span><\/td>\nEksterier<\/span><\/td>\nIzbirno<\/span><\/td>\n2.<\/span><\/td>\n36<\/span><\/td>\n–<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    P20<\/span><\/td>\nKomercialna fotografija<\/span><\/a><\/td>\nIzbirno<\/span><\/td>\n2.<\/span><\/td>\n36<\/span><\/td>\n–<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    P21<\/span><\/td>\nKreativno mi\u0161ljenje v tr\u017eenju<\/span><\/td>\nIzbirno<\/span><\/td>\n2.<\/span><\/td>\n24<\/span><\/td>\n12<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    D7<\/span><\/td>\nDiplomsko delo (DIP)<\/span><\/td>\nObvezno<\/span><\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n\u00a0<\/td>\n5<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n

    <\/p>\n","protected":false},"excerpt":{"rendered":"

    Snovanje vizualnih komunikacij in tr\u017eenja Predmetnik: Snovanje vizualnih komunikacij in tr\u017eenja Poklicno-specifi\u010dne kompetence: zagotavlja profesionalnost in kakovost medosebnega in poslovnega sporazumevanja in obvlada strategije kakovostne komunikacije, tudi na medkulturni ravni […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-51","page","type-page","status-publish","hentry"],"publishpress_future_action":{"enabled":false,"date":"2026-05-24 12:08:40","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"language","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.hvu.si\/visja\/wp-json\/wp\/v2\/pages\/51","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hvu.si\/visja\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.hvu.si\/visja\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.hvu.si\/visja\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hvu.si\/visja\/wp-json\/wp\/v2\/comments?post=51"}],"version-history":[{"count":0,"href":"https:\/\/www.hvu.si\/visja\/wp-json\/wp\/v2\/pages\/51\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.hvu.si\/visja\/wp-json\/wp\/v2\/media?parent=51"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}