{"id":128,"date":"2018-02-18T23:12:26","date_gmt":"2018-02-18T22:12:26","guid":{"rendered":"http:\/\/873.gvs.arnes.si\/izobrazevalni-center\/?page_id=128"},"modified":"2018-11-19T22:21:17","modified_gmt":"2018-11-19T21:21:17","slug":"snovanje-vizualnih-komunikacij-in-trzenja-vss","status":"publish","type":"page","link":"https:\/\/www.hvu.si\/izobrazevalni-center\/?page_id=128","title":{"rendered":"Snovanje vizualnih komunikacij in tr\u017eenja \/ VS\u0160"},"content":{"rendered":"

Predmetnik: Snovanje vizualnih komunikacij in tr\u017eenja<\/strong><\/span><\/h3>\n

Poklicno-specifi\u010dne kompetence:<\/span><\/p>\n

    \n
  • zagotavlja profesionalnost in kakovost medosebnega in poslovnega sporazumevanja in obvlada strategije kakovostne komunikacije, tudi na medkulturni ravni s pozitivnim odnosom do druga\u010dnosti, razume in sprejema ljudi iz razli\u010dnih kulturnih okolij;<\/span><\/li>\n
  • uporablja informacijsko \u2013 komunikacijsko tehnologijo (IKT) pri iskanju virov in literature, pri samostojni obdelavi podatkov, izdelavi in oblikovanju celostne grafi\u010dne podobe in predstavitvah v tujem jeziku;<\/span><\/li>\n
  • sistemati\u010dno pristopa k zbiranju, urejanju in shranjevanju podatkov in informacij in jih obdela in analizira z enostavnimi statisti\u010dnimi metodami in osnovnimi metodami finan\u010dnega poslovanja;<\/span><\/li>\n
  • spremlja in upo\u0161teva trende na podro\u010dju dejavnosti vizualnih komunikacij in tr\u017eenja ter oblikovanja;<\/span><\/li>\n
  • uporablja posebnosti dejavnosti vizualnih komunikacij in tr\u017eenja ter koordinira aktivnosti med razli\u010dnimi izvajalci;<\/span><\/li>\n
  • upravlja delovni proces, spremlja in kontrolira delo v strokovnem timu in organizacijo dela;<\/span><\/li>\n
  • sodeluje v strokovnem timu pri na\u010drtovanju, oblikovanju, predstavitvi in tr\u017eenju novih storitev, proizvodov, programov in izdelkov;<\/span><\/li>\n
  • pozna umetnostno-zgodovinske stile, smeri in gibanja in jih ustrezno vklju\u010duje v koncept svojega dela;<\/span><\/li>\n
  • uporablja vire in u\u010dinke svetlobe in osvetljevanja, obliko, barvo in ostale oblikovne elemente pri promociji podjetja in prodaje;<\/span><\/li>\n
  • na\u010drtuje in organizira dogodke, promocije in sre\u010danja;<\/span><\/li>\n
  • pridobiva in uporablja predstavitvena sredstva in materiale, ki so okolju prijazni in ekonomi\u010dni;<\/span><\/li>\n
  • na\u010drtuje, koordinira in izvaja projekte naro\u010dnikov in izvajalcev;<\/span><\/li>\n
  • kreativno razvija in izvaja koncepte vizualnega oblikovanja, ki izra\u017eajo filozofijo podjetja oziroma naro\u010dnika;<\/span><\/li>\n
  • na\u010drtuje in oblikuje prodajne, predstavitvene in razstavne prostore;<\/span><\/li>\n
  • obvlada principe re\u0161evanja nezadovoljstva uporabnikov in reklamacij;<\/span><\/li>\n
  • izvaja metode ozave\u0161\u010danja in spreminjanja vedenjskih vzorcev uporabnikov;<\/span><\/li>\n
  • svetuje uporabniku pri oblikovanju celostne grafi\u010dne podobe (za razli\u010dne prilo\u017enosti);<\/span><\/li>\n
  • usposablja uporabnika za pravilno uporabo vedenjskih vzorcev pri poslovni in zasebni komunikaciji in javnem nastopanju.<\/span><\/li>\n<\/ul>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
    Oznaka<\/strong><\/span><\/td>\nPredmet ali druga sestavina<\/strong><\/span><\/td>\nObvezno\/
    \nizbirno<\/strong><\/span><\/td>\n    		Letnik<\/strong><\/span><\/td>\n\u0160tevilo kontaktnih ur<\/strong><\/span><\/td>\n\u0160tevilo ur \u0161tudentovega dela<\/strong><\/span><\/td>\nKreditne to\u010dke<\/strong><\/span><\/td>\n<\/tr>\n
    <\/td>\n<\/td>\n<\/td>\n<\/td>\nPR<\/strong><\/span><\/td>\nSV<\/strong><\/span><\/td>\nLV<\/strong><\/span><\/td>\nSkupaj<\/strong><\/span><\/td>\n<\/td>\n<\/td>\n<\/tr>\n
    M1<\/strong><\/span><\/td>\nKomunikacije<\/strong><\/span><\/td>\nobvezno<\/span><\/td>\nprvi<\/span><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n20<\/span><\/td>\n<\/tr>\n
    P1<\/span><\/td>\nStrokovna terminologija v tujem jeziku<\/span><\/td>\n<\/td>\n<\/td>\n36<\/span><\/td>\n\u2013<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    P2<\/span><\/td>\nPoslovno sporazumevanje in vodenje<\/span><\/td>\n<\/td>\n<\/td>\n48<\/span><\/td>\n\u2013<\/span><\/td>\n12<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    P3<\/span><\/td>\nVizualne komunikacije in multimedija<\/span><\/td>\n<\/td>\n<\/td>\n36<\/span><\/td>\n\u2013<\/span><\/td>\n36<\/span><\/td>\n72<\/span><\/td>\n180<\/span><\/td>\n6<\/span><\/td>\n<\/tr>\n
    D1<\/span><\/td>\nPrakti\u010dno izobra\u017eevanje \u2013 Komunikacije<\/span><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n120<\/span><\/td>\n4<\/span><\/td>\n<\/tr>\n
    M2<\/strong><\/span><\/td>\nEkonomika in poslovanje<\/strong><\/span><\/td>\nobvezno<\/span><\/td>\nprvi<\/span><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n20<\/span><\/td>\n<\/tr>\n
    P4<\/span><\/td>\nEkonomika in mened\u017ement podjetja<\/span><\/td>\n<\/td>\n<\/td>\n36<\/span><\/td>\n\u2013<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    P5<\/span><\/td>\nOsnove tr\u017eenja<\/span><\/td>\n<\/td>\n<\/td>\n42<\/span><\/td>\n6<\/span><\/td>\n24<\/span><\/td>\n72<\/span><\/td>\n180<\/span><\/td>\n6<\/span><\/td>\n<\/tr>\n
    P6<\/span><\/td>\nInformatika in statisti\u010dne metode<\/span><\/td>\n<\/td>\n<\/td>\n24<\/span><\/td>\n\u2013<\/span><\/td>\n36<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    D2<\/span><\/td>\nPrakti\u010dno izobra\u017eevanje \u2013 Ekonomika in poslovanje<\/span><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n120<\/span><\/td>\n4<\/span><\/td>\n<\/tr>\n
    M3<\/strong><\/span><\/td>\nVizualne umetnosti<\/strong><\/span><\/td>\nobvezno<\/span><\/td>\nprvi<\/span><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n20<\/span><\/td>\n<\/tr>\n
    P7<\/span><\/td>\nStili skozi obdobja<\/span><\/td>\n<\/td>\n<\/td>\n48<\/span><\/td>\n\u2013<\/span><\/td>\n12<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    P8<\/span><\/td>\nTeorija vizualne kulture<\/span><\/td>\n<\/td>\n<\/td>\n48<\/span><\/td>\n\u2013<\/span><\/td>\n12<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    P9<\/span><\/td>\nTehnike in materiali<\/span><\/td>\n<\/td>\n<\/td>\n36<\/span><\/td>\n\u2013<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    D3<\/span><\/td>\nPrakti\u010dno izobra\u017eevanje \u2013 Vizualne umetnosti<\/span><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n160<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    M4<\/strong><\/span><\/td>\nProjekti v prodajnem prostoru<\/strong><\/span><\/td>\nobvezno<\/span><\/td>\ndrugi<\/span><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n20<\/span><\/td>\n<\/tr>\n
    P10<\/span><\/td>\nUpravljanje projektov<\/span><\/td>\n<\/td>\n<\/td>\n36<\/span><\/td>\n12<\/span><\/td>\n72<\/span><\/td>\n120<\/span><\/td>\n240<\/span><\/td>\n8<\/span><\/td>\n<\/tr>\n
    P11<\/span><\/td>\nUpravljanje s prodajnim prostorom<\/span><\/td>\n<\/td>\n<\/td>\n36<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n120<\/span><\/td>\n240<\/span><\/td>\n8<\/span><\/td>\n<\/tr>\n
    D4<\/span><\/td>\nPrakti\u010dno izobra\u017eevanje \u2013 Projekti v prodajnem prostoru<\/span><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n120<\/span><\/td>\n4<\/span><\/td>\n<\/tr>\n
    SNOVALEC DEKORACIJ<\/strong><\/span><\/td>\n<\/tr>\n
    M5<\/strong><\/span><\/td>\nDekoriranje<\/strong><\/span><\/td>\nizbirno<\/span><\/td>\ndrugi<\/span><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n25<\/span><\/td>\n<\/tr>\n
    P12<\/span><\/td>\nSnovanje dekoracij interierja in eksterierja<\/span><\/td>\n<\/td>\n<\/td>\n36<\/span><\/td>\n\u2013<\/span><\/td>\n60<\/span><\/td>\n96<\/span><\/td>\n210<\/span><\/td>\n7<\/span><\/td>\n<\/tr>\n
    P13<\/span><\/td>\nRisanje in slikanje<\/span><\/td>\n<\/td>\n<\/td>\n36<\/span><\/td>\n\u2013<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n120<\/span><\/td>\n4<\/span><\/td>\n<\/tr>\n
    P14<\/span><\/td>\nRecikliranje v oblikovanju<\/span><\/td>\n<\/td>\n<\/td>\n36<\/span><\/td>\n\u2013<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    D5<\/span><\/td>\nPrakti\u010dno izobra\u017eevanje \u2013 Dekoriranje<\/span><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n280<\/span><\/td>\n9<\/span><\/td>\n<\/tr>\n
    PROMOTOR<\/strong><\/span><\/td>\n<\/tr>\n
    M6<\/strong><\/span><\/td>\nTr\u017eno komuniciranje<\/strong><\/span><\/td>\nizbirno<\/span><\/td>\ndrugi<\/span><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n25<\/span><\/td>\n<\/tr>\n
    P15<\/span><\/td>\nPospe\u0161evanje prodaje<\/span><\/td>\n<\/td>\n<\/td>\n36<\/span><\/td>\n12<\/span><\/td>\n72<\/span><\/td>\n120<\/span><\/td>\n240<\/span><\/td>\n8<\/span><\/td>\n<\/tr>\n
    P16<\/span><\/td>\nKomercialno poslovanje<\/span><\/td>\n<\/td>\n<\/td>\n48<\/span><\/td>\n\u2013<\/span><\/td>\n48<\/span><\/td>\n96<\/span><\/td>\n240<\/span><\/td>\n8<\/span><\/td>\n<\/tr>\n
    D6<\/span><\/td>\nPrakti\u010dno izobra\u017eevanje \u2013 Tr\u017eno komuniciranje<\/span><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n280<\/span><\/td>\n9<\/span><\/td>\n<\/tr>\n
    P17<\/strong><\/span><\/td>\nVedenje potro\u0161nikov in ravnanje z odnosi s kupci<\/strong><\/span><\/td>\nizbirno<\/span><\/td>\ndrugi<\/span><\/td>\n36<\/span><\/td>\n\u2013<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    P18<\/strong><\/span><\/td>\nInterier<\/strong><\/span><\/td>\nizbirno<\/span><\/td>\ndrugi<\/span><\/td>\n36<\/span><\/td>\n\u2013<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    P19<\/strong><\/span><\/td>\nEksterier<\/strong><\/span><\/td>\nizbirno<\/span><\/td>\ndrugi<\/span><\/td>\n36<\/span><\/td>\n\u2013<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    P20<\/strong><\/span><\/td>\nKomercialna fotografija<\/strong><\/span><\/td>\nizbirno<\/span><\/td>\ndrugi<\/span><\/td>\n36<\/span><\/td>\n\u2013<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    P21<\/strong><\/span><\/td>\nKreativno mi\u0161ljenje v tr\u017eenju<\/strong><\/span><\/td>\nizbirno<\/span><\/td>\ndrugi<\/span><\/td>\n24<\/span><\/td>\n12<\/span><\/td>\n24<\/span><\/td>\n60<\/span><\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    P22<\/strong><\/span><\/td>\nProsto izbirni predmet<\/strong><\/span><\/td>\nizbirno<\/span><\/td>\ndrugi<\/span><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n150<\/span><\/td>\n5<\/span><\/td>\n<\/tr>\n
    D6<\/strong><\/span><\/td>\nDiplomsko delo<\/strong><\/span><\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/td>\n5<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

     <\/p>\n","protected":false},"excerpt":{"rendered":"

    Predmetnik: Snovanje vizualnih komunikacij in tr\u017eenja Poklicno-specifi\u010dne kompetence: zagotavlja profesionalnost in kakovost medosebnega in poslovnega sporazumevanja in obvlada strategije kakovostne komunikacije, tudi na medkulturni ravni s pozitivnim odnosom do druga\u010dnosti, razume in sprejema ljudi iz razli\u010dnih kulturnih okolij; uporablja informacijsko \u2013 komunikacijsko tehnologijo (IKT) pri iskanju virov in literature, pri samostojni obdelavi podatkov, izdelavi in […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-128","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.hvu.si\/izobrazevalni-center\/index.php?rest_route=\/wp\/v2\/pages\/128","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hvu.si\/izobrazevalni-center\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.hvu.si\/izobrazevalni-center\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.hvu.si\/izobrazevalni-center\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hvu.si\/izobrazevalni-center\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=128"}],"version-history":[{"count":4,"href":"https:\/\/www.hvu.si\/izobrazevalni-center\/index.php?rest_route=\/wp\/v2\/pages\/128\/revisions"}],"predecessor-version":[{"id":482,"href":"https:\/\/www.hvu.si\/izobrazevalni-center\/index.php?rest_route=\/wp\/v2\/pages\/128\/revisions\/482"}],"wp:attachment":[{"href":"https:\/\/www.hvu.si\/izobrazevalni-center\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=128"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}